Getting your site to rank higher on the search page results is critical if you want your business to grow. Thousands of people are doing online searches daily, so it is essential for you to optimize your site to boost your search engine ranking. If your sites rank higher in the search page results, that means more traffic, more conversions, and ultimately, more sales.
However, getting your website to rank is not an easy task. That’s why you need to hire a San Francisco SEO company to help you achieve that. Such companies have been in business for a long time, so they know which SEO strategies they need to implement to enable your site to rank higher in search page results.
Here are some incredible ways San Francisco SEO company can help you rank higher in search results.
1. Publish high-quality content
Content is key when it comes to search engine optimization [SEO]. It can help you improve your search engine rankings. High-quality content is all about crafting engaging content that is appealing to your audiences. High-quality content promotes readability, so your audiences will keep coming back to your site to read your content. Moreover, high-quality content will generate a lot of shares and likes, hence boosting your site traffic.
A San Francisco SEO company will help you write SEO-friendly content. They will do keyword research to ensure that they identify and use the right keywords that can help you boost your rankings.
2. Build a responsive website
Having a responsive website is also one of the surest ways to improve your search engine rankings. A responsive website makes it easier for your visitors to browse your site effortlessly regardless of the device they are using. This means that your visitors should be able to find what they are looking for on your website, whether they are using tablets, mobile phones, laptops, or desktop. Additionally, they should get the same experience.
Nowadays, Google uses mobile-friendliness as a ranking factor. So if your website is mobile-friendly, it increases your chances of ranking higher in the search engines. That is why it is crucial to have a responsive design. A San Francisco SEO company can help you build a responsive website that can accommodate everyone irrespective of the devices they are using to browse your site and offer them an excellent browsing experience.
3. Make good use of SEO-friendly video and images
Research shows that people are more likely to read content with visual elements as opposed to plain text. So it would be better to incorporate relevant images, videos, infographics, etc into your content. If your content lacks visual elements, it may hurt your ranking in search results. Furthermore, content that lacks visual elements might seem too boring, hence affecting readability.
A San Francisco SEO company can improve your site’s search engine rankings with SEO-friendly images and videos. They know the proper SEO requirements when it comes to using images and videos on content. So you are assured better results.
4. Promote your content
Writing high-quality content is one thing, and promoting it is another different thing altogether. You can write high-quality content, but if no one reads it, it would be a waste of time. That’s why content promotion is crucial. Your content needs to get solid exposure. Readers need to have access to it easily.
This is where a San Francisco SEO company comes in; they will help you promote your content to reach a broader audience. They will achieve this by sharing links to blog posts and landing pages via social media or add sharing buttons to your content. More shares mean more traffic. And more traffic will improve your ranking on the search page results.