Thursday, May 8, 2025
Maboot
  • News
  • Business
  • Health
  • Science
  • Technology
  • Entertainment
No Result
View All Result
Maboot
No Result
View All Result
Home News Technology

One Line Wisdom from the Best Little Show in Social

Danny Smith by Danny Smith
November 10, 2019
One Line Wisdom from the Best Little Show in Social
Share on FacebookShare on Twitter

Here’s some one-line wisdom from the social media experts. Let’s get into it!

Establishing a Corporate Social Infrastructure

  • Social media goals are not aligned to profit and therefore cannot be measured adequately
  • Need to look at the lifecycle of the relationship within social media.
  • Goals must be aligned internally between Departmental Goals, Corporate Goals all focused on profit
  • So many companies are in utter chaos when it comes to social goals
  • Metrics are not the same as Goals. Do not confuse the two.
  • First Corporate problem is identifying directly profit-related Goals, Metrics tied to profit.
  • Can you model the life cycle of customer interaction? That’s the key to getting to ROI
  • Meaningful Business Metrics: Life Cycle = Awareness to Nurturing to Desire; then Conversion then Retention!
  • Take Away: Tie all Metrics to profit; measure over Life Cycles

Creatively Social: Breaking Out of the Ordinary

  • Brand Maintenance; Reputations & Crisis; Community Building; and Influence are examples of projects.
  • Common elements of the Successful Creative campaign is: 1) have Fun 2) Unexpectedness 3) Participatory; 4) Cross-Media or Trans-Media
  • The shift is from one way storytelling to Dynamic storytelling.

Facebook Advertising for Results and ROI

Facebook Advertising for Results and ROI

  • With Facebook ads, there’s a valuable opportunity to target by demographics – take advantage instead of blasting out ads.
  • If you do not know who your customer is DO NOT do Facebook Ads
  • Not using Social Media to engage consumers is a mistake, even for businesses afraid of negative feedback!
  • Facebook is just one channel, use a variety of Tactics, different landing Pages, TRACK IT ALL for ROI.
  • Do not do Facebook or other Social IF you’re not going to be “Social” / forget broadcasting….
  • Does Facebook work for B2B? Short Answer NO, use LinkedIn instead.

New Insights on Using Instagram to boost your brand exposure

  • Instagram is not just a social network, it’s a Social Layer. It’s the potential behind it.
  • Brands: get on Instagram early to increase your brand awareness. Get more followers and likes to get more eyes on your content with buying Instagram followers.
  • Instagram Has the potential to develop a different class in the social media arena
  • Instagram is like a baby. It hasn’t even started speaking let alone established its own identity.
  • Search integration of Instagram has the potential to affect the need for huge critical mass. Changes the rules for gaining Internet momentum.

The Power of Twitter Chats

  • Most businesses don’t realize the impact & business value of twitter chats
  • All panelists have been guests on #SocialChat want the ROI of chats – you’re looking at it.
  • Use it to learn how Twitter works; get your thought leadership out there
  • To be successful with a Twitter Chat you have to engage with passion
  • Find a topic that matters enough to your audience that they will want to spend an hour with you.
  • Success breeds success; they can now “cold tweet” bloggers who see the stream and want in.

Share your thoughts in the comment box!

Danny Smith
  • Harvesting the Benefits of Condo Life Surrounded by Nature
  • Ways to Bring Nature into Daily Life
  • Assessing the Risk of Future Government Land Sales for Condos amid Trump Tariffs
Set your Author Custom HTML Tab Content on your Profile page
Next Post
How to Build Your Brand Online – Ultimate Guide for Owners

How to Build Your Brand Online – Ultimate Guide for Owners

Latest Articles

Harvesting the Benefits of Condo Life Surrounded by Nature
News

Harvesting the Benefits of Condo Life Surrounded by Nature

May 8, 2025
Ways to Bring Nature into Daily Life
News

Ways to Bring Nature into Daily Life

May 3, 2025
Assessing the Risk of Future Government Land Sales for Condos amid Trump Tariffs
News

Assessing the Risk of Future Government Land Sales for Condos amid Trump Tariffs

April 26, 2025
Game Over Clutter! Storage Solutions for Gaming
News

Game Over Clutter! Storage Solutions for Gaming

April 22, 2025
All You Need To Know About San Antonio Potranco Emergency Care
Health

All You Need To Know About San Antonio Potranco Emergency Care

April 22, 2025
What To Think About Before Getting a Pet
News

What To Think About Before Getting a Pet

April 11, 2025
  • Submit News
  • Privacy Policy
  • Contact Us
  • About Us
  • Authors

Maboot © 2019

No Result
View All Result
  • News
  • Business
  • Health
  • Science
  • Technology
  • Entertainment

Maboot © 2019